Watching Hindi TV as an Autoethnographer: Mahabharat and Live-Tweeting

Digital Asia

I have been a fan of Bollywood film ever since I was first introduced to the three-hour classic Kabhi Khushi Kabhie Gham in high school. I can quite clearly remember being amazed by the intricate details in the costumes, the set designs and the drama throughout the course of the film. Last year I even dedicated my DIGC202 project to my Bollywood film experiences through the form of a YouTube channel.

302627-kabhie-khushi-kabhi-gham (Image Source)

Wanting to stick with something somewhat familiar to me — that being my growing appreciation for Hindi culture, —  I decided to focus my autoethnographic research project on my experience of Hindi television. In doing so, I hoped to further heighten my understanding of Indian culture and thus become a more culturally aware individual.

Autoethnography is an approach to research and writing that seeks to describe and systematically analyse personal experience in…

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